![]() Law 25: Re-Create Yourself- Forge a new identity, one that commands attention and never bores the audience. Curtis nails this sweet-spot only once, on the stadium-status "I Get Money", an adrenaline rush so pure it manages to revive 50's weary id for three and a half booming minutes. On the surface, the tracks display a factory-sealed freshness, but that machine-made precision quickly becomes monotonous, begging for something more raw and excitable. Nearly every instrumental- from the cartoon menace of "My Gun Go Off" to the assembly-line funk of "Touch the Sky"- plods with the same unending gangster greys that tanked recent albums from Lloyd Banks, Young Buck, and Mobb Deep. ![]() But those once-bountiful gifts are all heavily downgraded- or altogether absent- on Curtis.ĥ0 should be able to work with producers who could conjure his hit-making abilities, but instead the MC mostly sticks with tried-and-failed G-Unit stalwarts and Dre-aping up-and-comers that do him few favors. While 50 never made a habit of flaunting his faults like Kanye (or Em or Big or 2Pac…), he could usually back up his tales with indelible beats, swaggering hooks, and a flow that slithered like original sin. But, as Greene makes clear, there's no depth or dynamic to that kind of perfection- it's like watching a big dildo machine make big dildos all day. On Curtis, he sets out to re-energize his base by reminding us of his strengths: He fucks and kills with ease, he needs five deposit envelopes every time he hits up an ATM, and he's a hit with the ladies. Hulking, inelegant, and hopelessly primitive, 50 Cent is hip-hop's doomed beast. Humans run when they see King Kong, because they're scared." He's right. In this week's Rolling Stone feature on 50 Cent, the rapper claims, "I'm King Kong. Album DescriptionLaw 46: Never Appear Too Perfect- It is smart to occasionally display defects, and admit to harmless vices, in order to appear more human and approachable. See more Your browser does not support the audio element. Consider it the album before the album, and it plays out as interesting and often awesome, but put this next to his major works and it seems a bit off and quirky. The whole package comes off as 50's first "street release," one where mixtape cuts are bundled with Trey Songz-featuring singles (and in the grand G-Unit style of overdoing everything, there's a Deluxe version made available for the superfan). Like those mixtapes, Animal Ambition lets the tracks run out with long, slow fades and introduces the concept of "track list ambiguity" with a running order that's just as good shuffled. Dre production, and after a lazy hook, a woozy chorus, and a profanity-laced and vicious verse, the cut "Hustler" recalls the high-quality, street-worthy tracks that would land on old G-Unit Radio mixtapes, but therein lies the problem. It's quite good though, as is the title track with its strange light funk then there's the broken beat, bone-chilling lyrics ("We by the schoolyard, waitin' for you to get your kid"), and guest appearances from Jadakiss and Kidd Kidd that make "Irregular Heartbeat" a great candidate for any mix titled "Ski Mask Way." Giving the album some radio-worthy relief, the "Smoke" is a Euro-disco and dro influenced redo of "In Da Club" with guest star Trey Songz appearing on the album's lone Dr. That might help explain why the hypnotic "Hold On" opens this one not with a kick, but with a quirk, as it's the kind of stoned immaculate that doesn't cause one to shudder. Know that 2014's Animal Ambition isn't that album but instead, a collection of new cuts meant to clean the creative pipes as 50 gets back to retooling his unreleased, high-profile effort. Not only that, but he took his unreleased Street King Immortal album with him. Dre, leaving the Interscope, Shady, and Aftermath label family after 12 fruitful years. With his mentors/friends off selling companies to Apple for billions of dollars, or re-entering the mainstream game with an album dispatched from 8 Mile, rapper/mogul 50 Cent decided to distance himself from the business world of Iovine, Eminem, and Dr. ![]() Purchase and download this album in a wide variety of formats depending on your needs.
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